A LoyaltyPass alternative you can set up yourself today
LoyaltyPass designs, builds and runs loyalty programs for brands, starting with a demo or proposal. If you run a café, salon or shop and want your regulars back, Fideliya is the self-serve alternative: you set up an Apple Wallet and Google Wallet pass yourself in about five minutes, and the Free plan is €0 for up to 20 customers.
The same pass in Apple Wallet and Google Wallet: one scan at the counter stamps both.

What LoyaltyPass is
LoyaltyPass describes itself as a team that designs, builds and runs digital loyalty for ambitious brands, with programs that live in Apple Wallet and Google Wallet. It is not a self-serve tool. On its pricing page, read on 2026-10-22, LoyaltyPass says solutions start at 9,500 USD as a one-time build, and the next step is to book a demo or request a proposal.
Who LoyaltyPass suits
In its own words, LoyaltyPass is for ambitious brands that want a loyalty program designed, built and run for them, with multi-location, franchise or complex projects scoped one by one.
What you get with Fideliya instead
More regulars, and you see who stopped coming
Customers scan a QR code at your counter, fill in a short form with a name and an email, and the pass lands in Apple Wallet or Google Wallet. No app to download, no account or password to create. The pass updates on their phone after every visit, and you see each customer's visits, so you know who has not been back.
Set it up yourself in about five minutes
No call, no proposal, no build to wait for. You choose a pass theme (18 on Free, 36 on Pro), set your reward and put your QR code on the counter. Your first customer can join the same day.
Start on the Free plan
The Free plan is €0 for up to 20 customers and 1 location. Sign-up also gives you 14 days of Pro features with no payment details; if you do not upgrade, the account settles onto the Free plan.
Stamps or points, in both wallets
Reward visits with stamps, or give points. Apple Wallet and Google Wallet are already on your customers' phones, and both come with every plan.
Staff scan from the phones they already carry
There is no scanner to buy. Your team scans the pass from a browser on the phone or tablet they already have. Pro includes 5 team seats.
LoyaltyPass and Fideliya, side by side
| What you compare | Fideliya | LoyaltyPass |
|---|---|---|
| Free plan | Free: €0, up to 20 customers, 1 location | None shown on its pricing page |
| Trying it first | Pro features for 14 days at sign-up, no payment details, then Free | Book a demo or request a proposal |
| Who sets it up | You, in about five minutes, on Free, Pro and Enterprise | LoyaltyPass designs, builds and runs the program |
| Wallets | Apple Wallet and Google Wallet on Free, Pro and Enterprise | Apple Wallet and Google Wallet |
| Rewards | Stamps (visits) or points on Free, Pro and Enterprise | Points and stamps, among other formats |
| Locations | Free: 1. Pro: up to 4. Enterprise: unlimited | Multi-location projects scoped one by one |
Free plan
- Fideliya
- Free: €0, up to 20 customers, 1 location
- LoyaltyPass
- None shown on its pricing page
Trying it first
- Fideliya
- Pro features for 14 days at sign-up, no payment details, then Free
- LoyaltyPass
- Book a demo or request a proposal
Who sets it up
- Fideliya
- You, in about five minutes, on Free, Pro and Enterprise
- LoyaltyPass
- LoyaltyPass designs, builds and runs the program
Wallets
- Fideliya
- Apple Wallet and Google Wallet on Free, Pro and Enterprise
- LoyaltyPass
- Apple Wallet and Google Wallet
Rewards
- Fideliya
- Stamps (visits) or points on Free, Pro and Enterprise
- LoyaltyPass
- Points and stamps, among other formats
Locations
- Fideliya
- Free: 1. Pro: up to 4. Enterprise: unlimited
- LoyaltyPass
- Multi-location projects scoped one by one
Every LoyaltyPass fact on this page was read at LoyaltyPass’s own pages on October 22, 2026.
Questions owners ask
Not according to its own pages on 2026-10-22: LoyaltyPass now builds programs to order, and you start by booking a demo or requesting a proposal. With Fideliya you create an account and set up your pass yourself, on the Free plan or with 14 days of Pro features.
No. They scan your QR code, give a name and an email in a short form, and the pass goes into Apple Wallet or Google Wallet, which are already on their phone. There is no account or password to create.
Yes. Sign-up gives you 14 days of Pro features with no payment details. Free plan caps apply during the trial, so you can put up to 20 customers on the pass. If you do not upgrade, the account settles onto the Free plan.
The Free plan is €0 for up to 20 customers and 1 location. Pro is €49.99 a month, or €39.99 a month billed yearly, for up to 2,500 customers, 4 locations and 5 team seats.
No. Staff scan the customer's pass from a browser on the phone or tablet they already carry. Each scan adds a stamp or points, and the pass updates on the customer's phone. Pro includes 5 team seats.
Put your regulars on the pass this week
14 days free. No card. If your regulars don't join, you pay nothing.