All comparisonsLoyalty Program

Apple Wallet Loyalty Card

Fideliya creates your loyalty card as a native Apple Wallet pass: your customer taps Add to Apple Wallet once, collects stamps or points when you scan the card at the counter, and the pass updates automatically on their iPhone, with no app to download.

Updated October 2, 2026

A loyalty card built for Apple Wallet

One tap to Add to Apple Wallet

Customers add your card to Apple Wallet with a single tap: no app store, no account. Fideliya generates the pass for you, ready to hand out by link or QR code.

The card updates over the air

When you add a stamp or points, Fideliya pushes the update to the customer’s iPhone and the card in Apple Wallet changes on its own. The customer never refreshes anything.

It shows up when it matters

An Apple Wallet pass can appear on the iPhone lock screen near your location, so Fideliya keeps your business in front of customers without a separate app to open.

Stamps or points, your choice

Fideliya issues the Apple Wallet card as a stamp card or a points card, so you run the loyalty program that fits your business, all inside the customer’s wallet.

Start free with a real Apple Wallet pass

Fideliya’s free plan issues a live Apple Wallet pass for up to 20 customers at no cost and with no card details, so you can launch on iPhone from day one.

Every iPhone ships with Apple Wallet already installed, which is exactly why a loyalty card belongs there. Fideliya builds your loyalty program as a native Apple Wallet pass, so there is nothing extra for customers to install.

To join, a customer taps Add to Apple Wallet once, with no app and no account, and the card is saved to their iPhone. You hand out the card by link or QR code, and Fideliya generates the pass for you. From then on, you scan the card at the counter to add a stamp or points.

The card stays current on its own. When you record a scan, Fideliya pushes the change to the customer’s iPhone and the Apple Wallet pass updates over the air, so the balance and rewards are always right without the customer doing anything.

A regular walks past your door on a Thursday with your pass in Apple Wallet. If you have pinned your address, their iPhone can put your pass on the lock screen with a line such as "Café Lina is nearby", ready to scan at the counter. Fideliya writes up to ten pinned branches into every pass, on every plan including Free. iOS decides when the suggestion appears, the customer can switch it off for your pass, and Fideliya cannot see when it happens. It is a reminder that can happen, not one that happens on every walk past. The details for iPhone and Android are on the lock-screen page.

You can start for free. Fideliya’s free plan issues a real, live Apple Wallet pass for up to 20 customers at €0 with no card details, so your loyalty card is on customers’ iPhones today. Android customers carry the same pass in Google Wallet.

Frequently asked questions

How do I create a loyalty card for Apple Wallet?

Fideliya generates the Apple Wallet pass for you. You set up your loyalty program, and Fideliya gives you a link and QR code customers tap to add the card to Apple Wallet on their iPhone.

Do customers need an app to use the Apple Wallet card?

No. The card is a native Apple Wallet pass, so with Fideliya customers add it in one tap and use the wallet already built into their iPhone. There is nothing to download.

How does the Apple Wallet card update?

Automatically. When you scan a customer’s card, Fideliya pushes the change to their iPhone and the Apple Wallet pass updates over the air, so the balance is always current.

Can the Apple Wallet card show stamps or points?

Both. Fideliya issues the Apple Wallet card as either a stamp card or a points card, so you can run whichever loyalty program suits your business.

Can the pass appear on the iPhone lock screen when a customer is near my shop?

It can, once you pin your shop’s address. Fideliya writes up to ten pinned branches into the Apple Wallet pass with a line that names your business, such as "Café Lina is nearby", and iOS decides when to suggest the pass on the lock screen; the customer can turn that off for your pass. On iOS 27 and later, a pass whose main branch Apple Maps recognises also carries a Go to Location button that opens Maps.

Is there a free Apple Wallet loyalty card?

Yes. Fideliya’s free plan issues a live Apple Wallet pass for up to 20 customers at no cost and with no card details, so you can start on iPhone from day one.

Does the same card also work on Android?

Yes. Fideliya issues the matching card for Google Wallet on Android, so every customer keeps the same loyalty card in the wallet built into their phone, whichever they carry.

Why put a loyalty card in Apple Wallet instead of an app?

Apple Wallet is already on every iPhone, so there is nothing to install. Fideliya puts your loyalty card there directly, which removes the download step where most customers give up on joining.