Your gym can start a loyalty program this week for €0, and spot the members who are drifting before they cancel. An independent gym looks at February and sees what it already knew: a share of January's joiners has stopped coming in, and the direct debit is still running. A free plan puts something in place now, with no budget and no installation, to notice that earlier.
This page is about the Fideliya free plan: what it carries, what a gym can prove with it, and when to move to Pro.
A loyalty pass lands in Apple Wallet, the visit is stamped and the reward notification arrives on the phone.
What does the free plan give my gym?
The free plan is 0 euros and takes no credit card. It issues a real Apple Wallet and Google Wallet pass, carries 20 enrolled members at one location, includes the browser-based QR scanner and all five interface languages, and includes one broadcast a month. Pro adds team seats, gift cards, the referral program, a CSV export of the member list and more locations.
| What a gym needs | Fideliya Free | Fideliya Pro |
|---|---|---|
| Price | 0 euros | 49.99 euros a month, 39.99 billed yearly |
| Enrolled members | 20, then 6 grace, hard stop at 26 | 2,500, then 300 grace |
| Locations | 1 | 4 |
| Wallet pass | Included | Included |
| QR scanner | Included | Included |
| Team seats for front desk | Owner's login | 5 |
| Broadcasts | 1 a month | 3 a month |
| Gift cards and referrals | On Pro | Included |
| Member list export | On Pro | CSV |
What can 20 members prove? Four things that matter
Twenty members answers the four questions that decide whether any loyalty program is worth paying for, and answering them costs nothing.
- Does the front desk say the sentence? Every program that fails, fails here first. One line at check-in, a QR code on the desk, and a week of watching whether it is said when the desk is busy.
- Do members add the pass on both phones? They must, or half the room is excluded. Across the 255 Fideliya cards measured on 4 September 2026, 131 were Apple Wallet and 124 Google Wallet, an almost even split.
- Does scanning fit the door? A gym check-in is fast and repeated. If the scan does not fit that flow at 18:30, no cap increase will fix it.
- Does the card get used at all? Of the 186 holders in that sample who were ever scanned, 165 were scanned within an hour of joining. If your twenty add the card and never present it again, the reward ladder is wrong before the plan is.
That sample is 255 cards and one restaurant account is 84 percent of it, so read those two figures as the shape of a small sample rather than as a fitness benchmark. What matters is that they are measurements from live cards rather than category folklore.
When does my gym need Pro?
A gym with more than 20 members on the card moves to Pro, which carries 2,500.
You get warning and a buffer. At 20 the cap is reached, enrolment continues quietly for six more, and the owner is notified at the crossing and again partway through that buffer. At 26 it hard stops and new members cannot be enrolled. A gym signing up members at the desk will reach that inside a few weeks.
Front-desk logins usually come first. Pro gives each shift its own, with five team seats, so every scan is made under the name of the person at the desk.
Why start your gym on the Fideliya free plan?
Because the free card is the real card: the same Apple Wallet and Google Wallet pass a paid plan issues, the same scanner, the same five languages including right-to-left Arabic, and stamps or points rather than stamps only. Loopy Loyalty, checked at its own pricing page on 11 August 2026, has no free plan at all, only a 15-day trial, and costs 25 USD a month. What each vendor charges once a free plan runs out is set out with the dates on what loyalty software costs in 2026.
Moving to Pro: what your gym gains
Three signals, in the order they usually arrive. The member cap, which is arithmetic rather than judgement. The front desk needing its own logins, which arrives sooner than most owners expect. And the point where the quiet list is long enough to be worth working, at which point one broadcast a month stops being enough and the three on Pro start to matter.
Pro is 49.99 euros a month, or 39.99 euros a month billed yearly. It carries 2,500 members, four locations, five team seats, gift cards, the referral program, a CSV export of the member list and three broadcasts a month. New accounts get 14 days of Pro features at signup with no card required. Moving between plans is a plan change: the pass design stays, and the cards already in members' wallets keep working.
The order to build the program in, before any of this becomes a billing question, is on how to create a loyalty program for a gym and the launch checklist for the first 30 days.
Sources
Plan prices, caps, seats, broadcast allowances and the six-member grace buffer are Fideliya's published plans and configuration, listed on the pricing page. Competitor free tiers and prices were verified at each vendor's own pricing page on 11 August 2026 and are stated in the currency each vendor publishes. Own-data figures are Fideliya production aggregates measured on 4 September 2026 across external accounts: 255 enrolled cards, 186 ever scanned, 131 Apple and 124 Google, with one restaurant account making up 84 percent of the sample. This page carries no third-party statistic and no fitness-industry benchmark.
Fideliya is wallet-native loyalty program software for small businesses. Customers add a stamp or points card to Apple Wallet or Google Wallet in one tap, with no app to download and no account to create. Fideliya runs stamps, points, gift cards and referrals on one platform in English, French, Spanish, Italian and Arabic with full right-to-left support, and the free plan issues a real wallet pass for up to 20 customers. What the product does for a gym is described on loyalty for gyms, and the plans are on the pricing page.